Data Mining
MGT 599f
Course Description:
Data mining technologies enable managers to effectively utilize the huge volumes of data maintained in corporate data warehouses. These include both statistical and artificial intelligence techniques such as principle components analysis, multiple and logistic regression, Bayesian analysis, clustering techniques and neural networks. Such techniques are included in commercially available data mining software systems. This course focuses on the effective utilization of such technologies in managerial applications such as customer relationship management, database marketing, credit rating, fraud detection, and product recommendation systems.
2 Credit(s)
Faculty:
- Salvatore March (View Profile)
Subject Area(s):
- Information Technology
Program(s):
- MBA
Please Note: Not all courses are scheduled each semester. Complete class schedules are available upon enrollment.
